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Pony Sports DTX - SMU Mustangs Collective

SMU Mustangs Avatar

SMU Mustangs

Pony Sports DTX Logo
launch date

Oct 2021

status

LLC

annual goal

No Data

confirmed raise

No Data

Founders

Pony Sports DTX, an SMU-focused NIL collective, was founded in October 2021. After being left behind in conference realignment and losing football coach Sonny Dykes to rival TCU, Pony Sports DTX quickly ramped up to become one of the most aggressive and well-funded collectives in the Group of 5. “That was the moment we knew that if the NIL wasn’t going to be something we invested in, then I think we were going to be left behind permanently,” Pony Sports DTX’s managing member, who asked not to be identified, told The Athletic. The group claims to have raised seven figures from collective members through three forms of donations – annual contributions, NIL deal sponsorships and individual contributions. Pony Sports DTX has already a number of deals with players on the Mustangs’ football roster.

Primary Sport
Football
Also Involved In
Basketball

social connect

NIL Deal Tracker
  • player headshot
    NCAA
    RS-SR
    DL/6-4/288
    NIL Valueundisclosed
  • player headshot
    NCAA
    FR
    IOL/6-4/355
    NIL Valueundisclosed
  • Default Avatar
    NCAA
    RS-FR
    OT/6-6/318
    NIL Valueundisclosed
  • player headshot
    NCAA
    FR
    EDGE/6-2.5/215
    NIL Valueundisclosed
  • player headshot
    NCAA
    SR
    CB/5-10/170
    NIL Valueundisclosed
  • Default Avatar
    NCAA
    RS-JR
    DL/6-3/308
    NIL Valueundisclosed
  • player headshot
    NCAA
    FR
    LB/6-2/220
    NIL Valueundisclosed
  • player headshot
    NCAA
    FR
    LB/6-2/200
    NIL Valueundisclosed
  • player headshot
    NCAA
    JR
    CB/6-0/170
    NIL Valueundisclosed
  • Default Avatar
    NCAA
    JR
    DL/6-3/295
    NIL Valueundisclosed
  • player headshot
    NCAA
    JR
    LB/6-0/215
    NIL Valueundisclosed
  • player headshot
    NCAA
    SR
    EDGE/6-4/267
    NIL Valueundisclosed
  • player headshot
    NCAA
    RS-SO
    RB/5-10/205
    NIL Valueundisclosed
  • player headshot
    NCAA
    RS-SR
    IOL/6-4/280
    NIL Valueundisclosed
  • player headshot
    RS-SO
    S/6-0/191
    NIL Valueundisclosed
  • player headshot
    SR
    EDGE/6-1/220
    NIL Valueundisclosed
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