See the link below. From the article:
“The National Women's Soccer League (NWSL) expansion team in Boston apologized on Wednesday for a "Too Many Balls" marketing campaign that drew a harsh reaction from the transgender community and others.
A day after unveiling the slogan as part of therollout of the team name BOS Nation FC, the organization posted on X that "we missed the mark" with an attempt to "create a bold and buzzworthy brand launch campaign."”
…
“The new name, an anagram of "Bostonian" that also played upon being a "boss," was announced Tuesday along with a video celebrating the city's professional sports history -- mostly accomplished by men -- with the narrator saying, "Boston loves its balls" and "there are too many balls in this town."
It concluded: "We are BOS nation, where anything is possible. No balls necessary," with the exception, the video noted, of a soccer ball.”
www.espn.com
For f*ck’s sake.
“The National Women's Soccer League (NWSL) expansion team in Boston apologized on Wednesday for a "Too Many Balls" marketing campaign that drew a harsh reaction from the transgender community and others.
A day after unveiling the slogan as part of therollout of the team name BOS Nation FC, the organization posted on X that "we missed the mark" with an attempt to "create a bold and buzzworthy brand launch campaign."”
…
“The new name, an anagram of "Bostonian" that also played upon being a "boss," was announced Tuesday along with a video celebrating the city's professional sports history -- mostly accomplished by men -- with the narrator saying, "Boston loves its balls" and "there are too many balls in this town."
It concluded: "We are BOS nation, where anything is possible. No balls necessary," with the exception, the video noted, of a soccer ball.”
Boston NWSL club sorry for 'Too Many Balls' ad
The National Women's Soccer League expansion team in Boston apologized on Wednesday for a "Too Many Balls" marketing campaign that drew a harsh reaction from the transgender community and others.
www.espn.com
For f*ck’s sake.