Are the wokes pissed? All of the "woke" people I know who like football are elated because they felt college sports were a border 13th amendment violation.
Because they are idiots on this like pretty much everything else. College athletes are essentially minor league professional athletes and are paid well for minor league athletes. The NFL screws a few players, but that's not really the NCAAs fault.
As I've said before, sports has a funny tendency to turn conservatives into socialists and liberals into hardcore free-marketers, and I think this is another example.
It's not really a matter of free markets versus socialism. There's really nothing else like NCAA sports. If all the NBA players quit and joined a competing league, that league would immediately become the premier league. The NBA franchises have some value and fan loyalty, so they'd retain some fans for a time, but you'd immediately see ticket and suite prices crater to reflect the fact that they are now essentially a minor league professional sports organization.
If all the NCAA players quit and formed a professional sports league for players between 17 and 24, the new league wouldn't be able to pay the athletes half the value of what they were getting in college, and the NCAA teams wouldn't miss a beat, because people are mostly cheering for the university, and only cheering for the players because they are at their university. They only care if they are good relative to other NCAA teams. If they were worried about watching the best players, they'd watch the NFL/NBA/MLB, etc.
Antitrust law doesn't allow universities to coordinate to really ensure they capture the value that their brands create rather than the value being siphoned off in an arms race, and I don't think there is anything conservative or liberal (at least as those terms are currently used in politics) about thinking it's good or bad that universities can't capture that value.