Women’s basketball will now earn revenue for wins in NCAA Tournament
- Thread starter DesotoCountyDawg
- Start date
I'll be honest. I had no idea that this was a thing for the Men
I guess it begs the question, though... what has the NCAA been doing with women's tournament revenue up to this point?
I guess it begs the question, though... what has the NCAA been doing with women's tournament revenue up to this point?
I think previously the women’s basketball tourney’s revenue and media rights was lumped in with other non-revenue sports like soccer, volleyball, baseball, etc. Since its popularity, ratings, and revenue have grown over the past few years, there’s been a push to separate it out like men’s basketball.
I was thinking that too. I mean, just like football revenue doesn't all have to be spent on football, I can't imagine that these new women's basketball revenue credits all have to be spent on women's basketball. If that's the case, what in the world would be the argument against this being a thing?
What's kind of funny about that is that FBS football is BY FAR the biggest money maker in college sports, but the NCAA as an organization actually sees very little (like almost none) of that money (mostly because they don't control the postseason). The biggest revenue driver for the NCAA as an organization is the men's basketball postseason, being media rights (which is in the billions) and ticket sales to the NCAA Tournament and NIT. Then there's a huge drop off, then it's the FCS postseason and WBK postseason, then maybe baseball/softball, then like everything else.
Traditionally, the NCAA has grouped everything except men's basketball into one media rights package. That's why ESPN has the postseason rights to all of these random NCAA sports. The NCAA doesn't bid out each individual sport, so ESPN doesn't go out and bid specifically for the NCAA women's volleyball tournament. It's included in a larger media rights package with everything else. When the next round of contract negotiations starts happening, the Women's Basketball postseason will start getting bid out like the men's tournament.
I'm not sure if the women's basketball model is sustainable or if it was largely the Caitlin Clarke bubble, but I'm seeing a LOT more women's basketball advertised on Fox, ABC, etc.
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When 288 say I, the move isn't for 1 person to say nay.... just shut your hole and abstain..
If you have a ****** women's basketball school, you might not want money paid for participating and winning in the tournament.
That's the only argument I think. I mean, the actual argument is probably something like "women's sports are in this together and revenue from the women's tourney should go b ack to the schools to support all women's sports rather than incentivize schools to invest in women's basketball to the exclusion of other women's sports."
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