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Alabama Football, NASCAR collaborate for Crimson Tide-themed car paint scheme

ns_headshot_2024-clearby:Nick Schultz•06/04/24•

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Alabama NASCAR paint scheme
Courtesy of @AlabamaFTBL on X/Twitter

Alabama Football and NASCAR debuted a fun collaboration this week. A Crimson Tide-themed car was on campus, the program posted on social media.

New head coach Kalen DeBoer posed with the paint scheme outside Bryant Denny Stadium, and more photos showed the details. It includes the “LANK.” mantra, which started last year and became a rallying cry around the program. The back of the car prominently features “Roll Tide,” along with “LANK and “BPsi Phi, which was the fraternity created by former players to teach about the brotherhood.

As for whether the car will make its way on to a track, we’ll just have to wait and see. Nonetheless, people are starting to talk.

Of course, the hope from fans is the Alabama-themed paint scheme will debut at NASCAR’s YellaWood 500 at Talladega in October. It’s worth noting the Crimson Tide will be heading to Nashville to take on Vanderbilt that weekend, though.

Even if it doesn’t hit the track, though, Alabama fans have to love the Easter Eggs on the scheme.

Of course, one of the most prominent is LANK: Let A Naysayer Know. That came about last season, which turned out to be Nick Saban’s final go-round, and was the brainchild of quarterback Jalen Milroe and cornerback Terrion Arnold. It quickly took off through name, image and likeness deals, and Arnold said it was a way for the players to send their doubters a message.

“We were just sitting around, we were talking. And [Milroe] was like, ‘Man we need something that’s going to get us going. That’ll just keep us going,'” Arnold told On3’s Andy Staples. “Obviously Bryce [Young] was the quarterback then. And Bryce, very, very humble. Nonchalant and just as far, never too high, never too low. J-Mil, total opposite. J-Mil, in the locker room, center of attention in there.

“In player meetings, he’s going to get up, he gone talk, say what’s on his mind. So just as far that being, we came up with ‘LANK.’ He was like, ‘Man we gotta really go out here and let these naysayers know because they doubting us.’”

Then, there’s B Phi Psi, which is the “fraternity” started by former players to help teach the new guard the ways of the Alabama program. The B, of course, stands for Bama. It has helped make the players closer over the last few years, and the tradition is continuing under DeBoer.