Gators Signee Kamari Wilson Makes the Initial High School Football NIL Rankings
On3 Sports is at it again, this time releasing the inaugural NIL 100.
It’s a combination of players in college football and basketball along with prospects playing football and basketball.
Lebron James’ son, Bronny James, a combo guard in the 2023 class, sits atop the rankings with a value of $6.1M. Junior guard Mikey Williams, Alabama quarterback Bryce Young, high school quarterback Arch Manning and Ohio State quarterback CJ Stroud are in the top five as well.
As for the High School Football NIL 100, one Gators signee made the list: All-American Kamari Wilson, who is already enrolled in Gainesville. He is the No. 3 safety in the On3 Consensus Rankings.
A handful of top targets made the list as well.
7. LB Harold Perkins: $93K
13. S Kamari Wilson: $79K
74. 2023 WR Brandon Inniss: $40K
93. LB T.J. Dudley: $35K
94. 2023 RB Richard Young: $35K
95: S Jacoby Mathews: $35K
On3 NIL Valuation
Shannon Terry, the founder of On3 Sports, says the NIL valuation is made up of two primary factors: the athlete’s presence on social media and their level of athletic performance.
The platform also provides guidance for what athletes should charge per post for each of their respective social media accounts. Twitter, Instagram and TikTok are the platforms going the through the evaluation process by On3 Sports.
Wilson, a product of IMG Academy, checks in with roughly 57K social media followers. Twenty-eight thousand of them are on Instagram.
CLICK HERE for the full breakdown.
“The On3 NIL Valuation is an index that looks to set the standard market value for both high school and college-level athletes,” said Terry. “The NIL valuation does not act as a tracker of the value of NIL deals an athlete has completed to date. It rather signifies an athlete’s value at a certain moment in time.
“A base valuation is generated from the number of followers on each social media platform an athlete has (Instagram, Twitter, and TikTok). Each platform is weighted differently based on the number of marketing dollars that brands and advertisers typically spend on each.”
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Gators head coach Billy Napier release new statement on NIL
When the new NIL bill was proposed in the state of Florida last month, Gators coach Billy Napier released the following statement.
“As an organization, we have a very specific plan for our players,” Napier said in the statement. “It starts with us as staff educating our players about all the things that come with name, image and likeness. Once we educate them, we will be able to help them navigate through it.
“At the University of Florida, it’s going to be a strength. We have more than 450,000 alumni, we have a very passionate fanbase, and we will have a meticulous NFL strategy. When you combined these factors, I think we will be able to take advantage of this new era of college football.
“As competitors, we recognize that NIL is a big component relative to having success going forward. If we can develop a really smart strategy within the rules, we can position ourselves for success.”
The proposed bill would revise the state’s name, image and likeness law, making it easier for the state of Florida colleges to facilitate NIL deals.
Stay tuned to Gators Online.
