The Battle's End collective launches website, allows Florida State fans to contribute toward NIL
For the better part of three months, Florida State fans have been cheering on the efforts of The Battle’s End collective from the sideline.
Beginning today, they will have a chance to jump in and lend a helping hand.
With the debut this morning of its official website, TheBattlesEnd.com, the Florida State-focused NIL collective is actively soliciting donations for the first time since launching in early December. The funds raised will go toward name, image and likeness deals for athletes with the Florida State football team and other sports programs.
According to the website, Florida State fans can contribute through several methods.
They can make one-time donations, purchase merchandise or sign up for a number of different membership options.
“All of us at The Battle’s End are very proud of what the first 80 days have looked like,” said Ingram Smith, CEO of the collective. “The ability to leverage and utilize the broader support and passion that lies within the FSU support is critical for our long-term vision. We think the launch of a website and the ability for public involvement is a big step in the right direction, and we are very optimistic about what the future looks like.”
Talk about this story with other die-hard FSU football fans on the Tribal Council.
For just under $20 per month, fans can receive access to exclusive content, The Battle’s End merchandise and an invitation to a fan festival.
For $100 per month, extra benefits include raffles for signed items and access to members-only tailgates for home and road games.
The membership tiers advance from there to $250, $500 and $1,000 per month. That $1,000 level, titled “Diamond” membership, provides “pregame sideline access” at selected home games and other in-person events with student-athletes.
The Battle’s End made a huge splash when it arrived on the scene in December. The group announced signings of quarterback Jordan Travis, defensive end Jared Verse and seemingly every key player on the Florida State roster.
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Financial terms of those NIL deals were not released, but they were substantial enough in some cases that players like Verse chose to stay at Florida State for another year instead of entering the NFL Draft.
According to the collective’s website, more than 60 Florida State athletes “across multiple sports” have deals in place.
Smith has previously said that “player retention” is the collective’s primary focus for the time being.
“We have every intention of keeping every player we possibly can for what we think is a special year, next year,” Smith told On3 in December.
In the wake of recent guidance from the NCAA, college coaches and administrators can now promote and endorse collectives associated with their schools, and Florida State football coach Mike Norvell has voiced his support for The Battle’s End.
“The Battle’s End is a proud partner of Florida State athletics,” Norvell says in a video message on the website. “It provides a unique opportunity for our student-athletes — in not only helping them personally, but also professionally, throughout their experience in the NIL space. … If you want to help support our student-athletes, join Battle’s End.”
Talk about this story with other die-hard FSU football fans on the Tribal Council.
