Reed Sheppard inks NIL deal with The Dairy Alliance

Even Reed Sheppard‘s NIL deals are wholesome. Last night, Kentucky’s homegrown hero announced a partnership with The Dairy Alliance, a non-profit funded by dairy farm families that promotes dairy products and industry knowledge. As part of the “Milk’s Got Game” campaign, Reed shares how real milk fuels him for success.

“I am excited to announce my new partnership with The Dairy Alliance to showcase the nutritional benefits of dairy milk as a vital player in sports nutrition in the MILK’S GOT GAME campaign,” he wrote on social media.

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A post shared by reed sheppard (@reedsheppard3)

The “Milk’s Got Game” campaign runs through March 2024. In a press release, Reed, a native of London, Kentucky, says he’s excited to partner with an agricultural nonprofit.

“Teaming up with The Dairy Alliance holds special significance for me. Growing up in Kentucky, I’ve always valued the close-knit relationship with those who contribute to our community’s agricultural legacy. I look forward to leading this campaign that highlights the value of supporting our Kentucky dairy farmers and enjoying the nutritious benefits of dairy milk.”

Reed’s teammates Tre Mitchell and DJ Wagner congratulated him on the NIL deal in the comments section of his Instagram post, with Mitchell asking for some free milk.

This is just the latest NIL deal for Reed, who also has partnerships with White, Greer & Maggard Orthodontics, Forcht Bank, Kentucky Branded, RAC Recovery, and Planet Fitness. As KSR contributor Richmond Bramblet posted on Twitter on Sunday, if the Fox Sports College Hoops video game ever comes back, Reed’s primed to follow in his dad’s footsteps again.

I mean, if we're bringing back the EA Sports College Football game… Might as well bring back… pic.twitter.com/ImbtpQ3KwN

— Richmond Bramblet (@rbramblet) January 28, 2024

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