Turns Out Davion Mintz is NOT Signed to Reebok
It appears our context clues have led us astray.
After posting some Reeboks on his Instagram story along with the hashtag “partner”, Davion Mintz takes to Twitter to clarify that he is not signed to the ‘bok.
I am not signed to reebok
— Davion Mintz (@deemintz1) July 24, 2021
This means that a Kentucky player has yet to sign a shoe deal, which begs the question, is there a hang-up with brand-exclusive schools? For example, schools like Kentucky, Tennesee, Georgia, etc. are only being allowed to rock Nike on the court this season. Their players are allowed to sign to off-court brands like a Reebok or an Adidas, but one would have to speculate that UK and Nike would encourage their brand-exclusive players to hold off.
Who knows, but we do know plenty of Kentucky players who have already signed clothing deals. Dontaie Allen signed an apparel deal with The Players Trunk, while Kellan Grady partnered with iSlide for exclusive UK sandals, among others.
Earlier in the week, UK head coach John Calipari discussed his team’s handling of the NIL era and added that players are achieving “significant numbers” in revenue since restrictions were lifted this summer.
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“Really proud of our team. They have come together, improved their skills and grown to know and really respect each other. The summer has been a home run for our program,” Calipari said. “They’ve also taken on NIL, but haven’t just done great deals as individuals. They’re also doing things collectively, coming together to make sure that all players benefit. They’ve used the (Kentucky men’s basketball) brand and have achieved significant numbers in a short amount of time.
“But, they all know that their brand and value will ultimately be decided between the white lines! That has always been the case here and it’s why our players have earned $3 billion in NBA contracts. The brand will always be WINNING!”
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