Michigan student-athletes turn into bobbleheads in latest NIL merchandise drop
The M Den, official merchandise retailer of Michigan athletics and Michigan alumni, is taking pre-orders on bobbleheads featuring your favorite Wolverines. Hunter Dickinson, Cade McNamara, Matty Beniers, Luke Hughes, Donovan Edwards, JJ McCarthy, and Blake Corum are the student-athletes currently available.
Valiant Management and entertainment merchandise manufacturer FOCO collaborated on the project. Each bobblehead is listed at $50.
FOCO collectible bobbleheads
Via foco.com: “Bobble to victory by stepping into FOCO’s Bobbleheads shop. Collect and show off some exclusive, limited edition bobbleheads featuring your favorite players, mascots, and characters. These MLB bobbleheads, NFL bobbleheads, NBA bobbleheads, NHL bobbleheads, MLS bobbleheads, college bobbleheads, NCAA bobbleheads, and entertainment bobbleheads are must-haves for the fans and bobblehead collectors in your life. These bobbles also make perfect gifts for when you want to spread the fan love. Fan up and bobble on with our player bobbleheads, mascot bobbleheads, and character bobbleheads and show everyone what the collection of a true fan looks like.”
Michigan NIL – Valiant/Champions Circle
Via On3 NIL: Valiant Management, run by former Michigan football player Jared Wangler and former U-M hockey athlete Niko Porikos, launched the Champions Circle collective in June 2022. Valiant Management is a successful Michigan-based sports marketing agency. The group believes it is perfectly positioned to “connect U-M student-athletes with fans and businesses for NIL opportunities.” Champions Circle initially is focusing on football but has plans to expand to other sports in the future.
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“We believe strongly that it is important to reward University of Michigan student-athletes for the value they bring to the university, but in keeping with Michigan traditions, it is also important to help the athletes develop the personal, leadership and financial skills to succeed far into the future,” Wangler said. “Our coaches recruit the right student-athletes to the University of Michigan, and the Champions Circle will support their efforts by rewarding sustained educational achievement and personal development. We are confident this model can be replicated across all varsity sports at the University of Michigan.”
Deals the organization has helped Michigan athletes sign include group licensing apparel deals with the football, basketball and hockey teams, signing events at The MDen, marketing partnerships with local and national brands, media appearances, signed memorabilia, podcast appearances, NFTs and private training sessions.
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