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How to track Michigan Wolverines NIL deals using On3's next-gen database

clayton-sayfieby:Clayton Sayfie07/07/22

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Michigan Wolverines football has the largest stadium in college football. (Scott W. Grau/Icon Sportswire - Getty Images)

NIL has taken over college athletics, and Michigan Wolverines athletes and players across the country are taking advantage. On3 continues to be on the forefront of covering the new world of NIL, and the site just released its tracker and next-gen database.

On3 is becoming the one stop shop for all NIL information, collaborating with players, coaches, collectives and media members to release the most up-to-date and accurate information. The brand new NIL Deal Tracker includes a feature in which anyone can report a deal to On3, which will verify the information and, if legitimate, report it via the tracker.

Already, two Michigan football players appear near the top of the tracker. Junior running back Blake Corum just signed a deal with Wolverine Boots, while sophomore wide receiver Andrel Anthony collaborated with the popular video game Fortnite. The tracker also includes developments from athletes across the country. New deals will continue to be tracked and listed on the site.

In addition, On3’s database provides information on NIL collectives for each program. Michigan has three third-party collectives working on behalf of Wolverines student-athletes — Champions Circle, started by boosters and Valiant Management founder Jared Wangler, MGoDAO and Stadium & Main. Champions Circle is Michigan’s most prominent collective, and in its early stages it’s working exclusively with the football team.

More information on On3’s next-gen NIL database

On3 founder Shannon Terry provided more insight into On3’s new release, found below:

NIL Deal Tracker

The NIL Deal Tracker is the featured product of the NIL Database. Updated by 200+ On3 content creators and the NIL deal coverage team led by veteran reporter Jeremy Crabtree, the NIL Deal Tracker showcases deals in an easy-to-consume feed. It also comes with player, school, and collectives-specific feeds. When possible, deals are verified (blue check) by the On3 staff. Athletes also can report their deals.

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Collectives Database

A complete index of all Collectives that links to a detailed profile, including leadership, bio, contact, funded amounts, and the Deal Tracker and news feed. Athletes and media can get the latest on all the various Collectives in one location.

Compliance / Resources

Athletes can get the latest resources and playbooks from NILU, plus NIL compliance and rules for college and high school athletes. Can a high school athlete from the state of Texas participate in NIL? On3/NIL database provides the answers.

Valuations & Rankings

Home to the On3 NIL100 and NIL rankings and lists for each college team.

NIL News Feed

All the latest NIL-related articles from the On3 network. If it happens in NIL, it is covered by NIL experts Andy WittryPete Nakos, Jeremy Crabtree, Grant Frerking, and the On3 content group.

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