Penn State collective working to maximize White Out value
Penn State football took care of Iowa on Saturday night in its annual White Out game, winning 31-0 in front of a sold-out Beaver Stadium crowd. Now, the Nittany Lions are asking fans to take care of them.
Following a weekend of NIL events meant to support the football program and its players, Happy Valley United is running an online auction featuring authentic items tied to the game. Running through Friday at 5 p.m., the proceeds go to support Penn State football’s NIL endeavors.
The showcase item from the auction is a pair of Air Jordan’s worn and signed by head coach James Franklin. Size 14 Air Jordan 4s worn by Franklin coming into the game, the starting bid for the memorabilia is $1,000.
Along with the sneakers, Happy Valley United is also offering a sideline pass from the game autographed by the Penn State football coaching staff. The current bid for that item is $350 as of Thursday afternoon.
Though not autographed, seven other items are up for auction also of a unique nature. Featuring a variety of sizes, Happy Valley United is offering Nike LeBron NXXT Gen, special edition “White Out” sneakers. The starting bid for all pairs made available is set at $500.
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Penn State football urges NIL support
Penn State also enlisted former linebacker and All-American LaVar Arrington for the effort last weekend. First, he participated in an educational session with the Nittany Lions’ NIL staff on Friday evening. Then, he followed with a tailgate meet-and-greet appearance at Medlar Field on Saturday afternoon.
As part of a larger effort to engage the Penn State community on NIL, Arrington explained his contributions. Needing to create enthusiasm and support for the Nittany Lion program to compete at the highest levels, Arrington said there needs to be an urgency to providing that support. In every manner, it’s an echoing of the sentiment stressed by Franklin since its inception in July 2021,
“It’s just understanding the ever-changing landscape of college sports,” Arrington told BWI. “Schools are now faced with new challenges as it applies to bringing in quality people and keeping them.
“We have so many active people in our community. I believe if they are educated about what NIL is and how they apply, they will be on fire and excited about playing a vital role in our school’s success. I believe our community can create the most powerful collective in all of college, period.”
