You raise a really good point and one that I have admittedly had a really tough time balancing in my mind, particularly during the December through mid-May periods when the ability to go into the transfer portal still exists (meaning, being fearful of saying too much and prompting reactions elsewhere). As I was thinking about it on the ride home from the game after reading your message, it occurs to me that, with the portal closed in football and soon closing in basketball, there might even be a good marketing / video series opportunity that helps tell some of these stories.
In all fairness, though, there will ultimately be an element of what you fear (one more round at Ricks) with some of the interactions, but, in many cases, we will be better off from a wins and losses standpoint if they are buying a round at Rick's instead of a steak at Flemings in Baton Rouge. I don't think this is at all a major issue with the players were are working with, but I can't lie and say it won't exist either.
Several people have pointed out, rightly, that this system sucks, and we have all been put in bad situations by the governing authorities on this one. They are right, and I 1,000% understand anybody saying that they will not have anything to do with it. In the end, my judgment for my family was that, whether I liked it or not, it wasn't going away, and I wanted us to try to compete. The people who are contributing are honestly making a significant difference, and we have been really fortunate to be able to spend nickels like they were quarters so far - we just have to figure out a better way to balance sharing the stories of the good that is happening so that people can see that difference, while also trying to mitigate the harm from handling those communications wrong.