in the wallet. Wonder what his net worth is, or used to be.
That’s a nice markup.Furniture if you're the manufacturer and seller offers about 400% mark up. Mattresses even more so. He's probably pocketing 75-80% profit of every mattress he sells.
His bets are to offset potential losses on promos he runs at the stores. He does this for every big sporting event; especially if Houston teams are involved. He typically sizes these things to break even regardless of the outcome.
The stores see a massive increase in volume and if the game goes the “right” way, a lot of families get a lot of “free” furniture which only gives him even more goodwill in the community and sets up future sales.