Colorado quarterback Shedeur Sanders releases hip hop track featuring him rapping, singing

Colorado quarterback Shedeur Sanders is making another pop culture foray, dropping a hip hop track that appears to feature him singing and rapping, titled “Perfect Timing.” The song art shows Sanders flashing a watch on his wrist during pregame warmups.

It’s the latest foray into media and marketing for the ever-growing — and scrutinized — Sanders endeavor at Colorado. Sanders first shared/teased the mix, apparently, in a TikTok from Sept. 17, 2023.

He also tweeted about when he should release the song in December of 2023.

Colorado QB Shedeur Sanders has released his first song "Perfect Timing"🎶https://t.co/LdTeu8PKOV pic.twitter.com/n8VN1F8w8v

— On3 (@On3sports) May 7, 2024

The lyrics — tracked over a generally unremarkable beat — are the usual melange of references to luxury cars (a Mercedes Maybach), watches and jewelry (“AP” or Audemars Piguet) and making money hand over fist.

Sanders has been in the news plenty of late

Following a tweet from Sanders at the end of April, the Colorado quarterback’s odds to go No. 1 overall in the 2025 NFL Draft fell.

Sanders called out defensive back transfer Xavier Smith, who left prior to the 2023 campaign. It came on the heels of a story by The Athletic on the departed Colorado players following Deion Sanders’ arrival.

Since the tweet came off pretty negative in the eyes of social media, his odds of +100 to go No. 1 overall dropped, per DraftKings. His odds dropped to +300 to be the top selection next year. Still, he has the shortest odds to go in the top spot in the draft.

He’s ahead of other quarterbacks such as Carson Beck (Georgia) and Quinn Ewers (Texas).

So what led to Sanders’ tweet this week? Smith claimed head coach Deion Sanders could’ve used more compassion when making roster changes.

Whether that’d be outright cutting players or encouraging them to enter the transfer portal, Smith felt he didn’t get his fair shot.

Upon seeing quotes on a graphic from The Athletic on social media, Shedeur Sanders responded.

“(I don’t) even remember him (to be honest),” Sanders wrote on Twitter. “Bro had to be very mid at best.”

Last season, Sanders put up big numbers in 11 games despite being battered and sacked over 50 times in the fall. He had 3,230 yards, 27 touchdowns, three interceptions and a 69.3% completion percentage.

As a member of the Class of 2021, Sanders was a three-star recruit out of Cedar Hill (Texas) Trinity Christian School, according to the On3 Industry Ranking, a weighted average that utilizes all four major recruiting media companies. He was the No. 60 overall prospect in the state, the No. 33 quarterback in the class and the No. 411 overall prospect in the class when he committed to Jackson State.