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Shilo Sanders unveils Cybertruck in Colorado colors

ns_headshot_2024-clearby:Nick Schultz07/16/24

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Mark J. Rebilas-USA TODAY Sports

As Cybertrucks continue to show up in streets around the country, Shilo Sanders is making his stand out. The Colorado safety posted a video of his truck wrapped in Buffs’ colors.

The Cybertruck is now wrapped with black and gold trim as he shows off some Colorado pride. Sanders is gearing up for his second season in Boulder under his father, Deion, and will do so while driving around in style.

Sanders hinted at the big change during a conversation with The Daily Camera’s Brian Howell last week. Now, it appears, he made it happen.

https://x.com/everybdyhatesch/status/1813318260349415620

Sanders recently attended Big 12 Media Days in Las Vegas with his father and his brother, Colorado quarterback Shedeur Sanders. The next step is training camp before the season – his last alongside his brother – officially gets underway next month against North Dakota State.

The Sanders brothers are two of the highest-profile athletes in college football, thanks to massive social media followings. Shedeur Sanders is at the top of the list with an On3 NIL Valuation of $4.9 million, which ranks No. 1 in the On3 NIL 100 – the first of its kind and defacto NIL ranking of the top 100 high school and college athletes ranked by their On3 NIL Valuation. Shilo Sanders, meanwhile, has a $1 million On3 NIL Valuation and ranks No. 20 in the On3 NIL 100.

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During their appearance at Big 12 Media Days, both Shilo and Shedeur Sanders discussed the criticisms around NIL. They cited modeling in a Louis Vuitton show in Paris earlier this year as an example of them doing the work associated with getting paid for their NIL. That, Shilo said, is the difference between their NIL ventures and deals with collectives.

“It is what it is, when it comes to that,” Shilo said. “You know — you know what, actually some schools, it’s kind of unfair for us. Because actually have to go do deals. Everybody was talking about us going to the fashion show, modeling for Louis Vuitton. What team has NIL deals where their players actually have to go do stuff? That you see? … We don’t got that.

“We’ve gotta go, actually, to Paris. Like y’all can hate on that — what I’m saying is we actually have to put in the work for the deals. We can’t just sit back and be like, ‘Collective, thank you. $50,000 in my bank account, appreciate it.’”

Andrew Graham contributed to this report.