Mike Norvell on NIL: They're being able to do something no one before them has

Florida State coach Mike Norvell gave his thoughts on NIL at ACC media days. A controversial topic, Norvell was more positive than a lot of other coaches when speaking about NIL.

“I’m excited for the NIL opportunities for all student-athletes,” Mike Norvell said. “For them to be able to have those experiences, to be able to benefit on the work that they’ve put in and the name and the brand that they’ve built throughout their high school and college careers, it is special for them.”

At the same time, Norvell realizes that it’s difficult to navigate a new environment without any help. That’s why providing resources to assist players matters.

“Ultimately, those opportunities are unique to each individual,” Norvell said. “They’re being able to do something that nobody before them has in being able to benefit upon that. There are things that we want to make sure we help educate as much as possible, to be able to provide those resources and platforms for our student-athletes to be able to dig into and to make sure that they’re making the most well-educated decisions on their future on how they’re building their brand, how they’re being able to share the message from their platform that they’ve been able to create and then being at a place like Florida State. It’s a special opportunity.”

“For them to be showcased the way that they are, and obviously, the tremendous support that we have. We’re excited about the opportunity for the student-athletes and excited for where the future of college football is going and what that path is going to look like as we continue to work down through all the new additions within college athletics.”

Mike Norvell clearly wants to do his best to support his student-athletes in NIL. That means providing resources to assist them in NIL.