Texas A&M to 'pivot away' from Kanye West intro song

Kanye West has been in the news recently, making anti-Semitic remarks. His business associated with the sports world has been hurting since then, with top athletes across professional leagues dropping his agency. Texas A&M football is the latest to take a stand, making a change to their gameday experience.

Since Kevin Sumlin took over in College Station, the Aggies have run onto the field with “Power” by West blaring through Kyle Field. That will now change, as athletic director Ross Rjorks says the program will “pivot away” from using the song.

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“Texas A&M football will ‘pivot away’ from Kanye West, or Ye’s, ‘Power’ after his recent anti-Semitic remarks, according to AD Ross Bjork,” Travis Brown said via Twitter. “Said they’ve been monitoring the situation with West for the last few weeks.”

As for what Texas A&M will use in the short term, Bjork said it will be similar to the entrance back onto the field for the second half.

“Bjork said they will use the song the team runs out to at halftime between the drummers and the War Hymn,” Brown said.

Texas A&M has four home games remaining on the 2022 schedule, beginning with Ole Miss on Saturday. While the gameday experience might slightly be different for the players and fan, it’s one Bjork thinks is a good idea moving forward.

Texas A&M latest to move away from Kanye West

Pop culture icon Kanye West opened Donda Academy with the goal of leaving a legacy in high school academics and sports. As part of his plan, the Chicago native signed multiple professional athletes to endorsement deals which helped promote both sides of the mission.

However, after recent comments were found to be hateful and antisemitic, Los Angeles Rams defensive end Aaron Donald and Boston Celtics forward Jaylen Brown have terminated their Donda Academy partnerships with a pair of statements on the views of their former business partner.

“The recent comments and displays of hate and antisemitism are the exact opposite of how we choose to live our lives and raise our children,” the Donald family’s statement read, in part. “We find them to be irresponsible and go against everything we believe in as a family.”

Brown, who has become well-known for his advocacy throughout his NBA career, also added that he still values the relationships he built with the kids and others recently.

“I do seek to continue providing mentorship, love and support to the incredible children, faculty, and young athletes with whom I’ve been grateful to form bonds and relationships with during my time with Donda Academy,” the statement read.