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North Carolina Tar Heels

Last season, Powerade took a big step into the college basketball space by signing LSU star Flau'jae Johnson to an NIL deal. The company ramped

Powerade NIL deals

On3 NIL

Powerade inks NIL deals with UConn's Alex Karaban, Arizona's Caleb Love, NC State's Saniya Rivers

Week one of the college basketball season brought us some good matchups, some big-time performances, and some intriguing upsets. We are now in full

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On3 Basketball

College Basketball Rankings: New On3 Top 25 after a full week 1

We are a little over a week away from the start of the 2024 -25 college basketball season. This season is set up to be an interesting one, to say the

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Ranking the Top-125 Players in College Basketball for the 2024-25 Season

Yes, it is still football season. Fall weather is officially upon us. However, basketball is right around the corner. In fact, the college basketball

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KSR Basketball

5 Storylines 10 Days Out From College Basketball

Ahead of the college basketball season, the Associated Press has released their Preseason All-American Team.  After a panel of 55 media members

AP releases Men’s Preseason All-American Team

After testing the NBA Draft waters again, Caleb Love is returning to Arizona for another year – and he's debuting a new look.  Love is changing his

Arizona guard Caleb Love

Caleb Love continues NIL partnership with Arizona Assist, releases merchandise with new jersey number

Arizona star Caleb Love has withdrawn from the 2024 NBA Draft and will return to Arizona for his final year of eligibility, according to his Twitter

On3 NBA Draft

Caleb Love withdraws from 2024 NBA Draft, returning to Arizona for senior season

Following Tuesday's announcement that 195 players had filed as early entry candidates for the 2024 NBA Draft, several more have been announced --

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NBA announces additional early entry players eligible for selection in 2024 NBA Draft

Caleb Love and Hunter Sallis are among NBA Draft early entrants despite the league leaving them off the list, according to CBS Sports' Matt

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Report: Caleb Love, Hunter Sallis among NBA Draft early entrants despite league leaving them off list

Arizona guard Caleb Love has declared for the 2024 NBA Draft while maintaining his eligibility. He spent the first three seasons of his career at

Arizona guard Caleb Love declares for 2024 NBA Draft, maintains eligibility

College basketball has changed dramatically in a short amount of time. The era of one-and-done dominance is over, and coaches are now searching for

ncaa-trophy

Building a championship roster: How college basketball’s best teams were assembled in 2023-24

If you're looking for smoking-gun evidence of the rewards of the often-lampooned transfer portal, just tune in to CBS and TBS for

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Sweet 16 rosters stockpiled with thriving transfer portal stars

The first weekend of the NCAA Tournament has come and gone. The 2024 field has gone from 68 to just 16 teams remaining. Unlike last season, the 2024

UConn head coach Dan Hurley celebrates after winning the National Championship

NCAA Tournament: Power Ranking the Sweet 16 Teams

March Madness is here, which means it's also NIL deal season.  More and more companies have announced endorsement deals this week as college

NIL Deals of the Week

NIL Deals of the Week: March Madness means it's deal season

As the NCAA Tournament gets under way in full swing on Thursday and Friday, star players will emerge from every corner of the bracket and cement

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Ranking Top 10 best players in West Region of NCAA Tournament

Ahead of the NCAA Tournament's First Four, Keurig kickstarted the Madness by signing an impressive list of men's and women's basketball players to

Keurig NIL

Keurig signs multiple star men's, women's basketball players to NIL deals ahead of March Madness

Kim Kardashian – arguably the top name in pop culture – partnered with six of college basketball's top players in a new NIL deal to promote SKIMS.

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Kim Kardashian's SKIMs launches all-star NIL promotion with college basketball stars

With March Madness arriving next week, the number of NIL deals executed will continue to ramp up.  More and more companies have stepped up

NIL Deals of the Week: Top brands launch campaigns ahead of March Madness

Year one was a high of a debut for Hubert Davis at North Carolina while year two was a disappointment. Now, in year three, the Tar Heels are back up

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North Carolina Tar Heels Basketball

How North Carolina's offseason roster shakeup set the stage for serious NCAA Tournament contention

An official NCAA sponsor is jumping into the NIL space just in time for March Madness.   Ahead of this year's men's and women's tournaments, Ritz has

Ritz NIL March Madness

Ritz launches NIL campaign with star-studded lineup for March Madness

The college basketball National Player of the Year power ranking is fluid. While Zach Edey has remained at the top of each ranking throughout the

(Randy Sartin-USA TODAY Sports) Jan 16, 2024; Knoxville, Tennessee, USA; Tennessee Volunteers guard Dalton Knecht (3) reacts after shooting a three pointer against the Florida Gators during the first half at Thompson-Boling Arena at Food City Center. 

Dalton Knecht

College Basketball: National Player of the Year Week 13 Power Ranking

We are already halfway through January of the college basketball season. We plan for this to be an ongoing piece, updated throughout the season

Kansas center Hunter Dickinson

On3 Basketball Recruiting

College Basketball: Week 11 Transfer Portal Power Rankings

We are already into December of the college basketball season. We plan for this to be an ongoing piece, updated every other week or so by Jamie

Tennessee guard Dalton Knecht

College Basketball: Week 5 Transfer Portal Power Rankings

Caleb Love didn't hesitate to taunt Duke fans after No. 12 Arizona stunned No. 2 Duke at Cameron Indoor Stadium. After the Wildcats sealed the win,

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Arizona Wildcats Basketball

Caleb Love waves goodbye to Duke fans in Cameron Indoor Stadium

Football season is very much still in full swing. The weather is starting to change and we are getting some perfect fall weather over the last week

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5 Storylines 20 Days Out From College Basketball

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Powerade inks NIL deals with UConn's Alex Karaban, Arizona's Caleb Love, NC State's Saniya Rivers

College Basketball Rankings: New On3 Top 25 after a full week 1

Ranking the Top-125 Players in College Basketball for the 2024-25 Season

5 Storylines 10 Days Out From College Basketball

AP releases Men’s Preseason All-American Team

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