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News-breaking phenoms Hayes Fawcett, Joe Tipton sign long-term contracts with On3

on3-for-socialby:On304/04/24

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On3, the premier college sports digital media, data and marketing company for fans, media, coaches, athletes and brands, today announced the re-signing of leading social media recruiting experts Hayes Fawcett and Joe Tipton

Known as the top new breakers in football and basketball, respectively, the duo have become the go-to sources for elite recruits and transfer portal athletes to release all their key news announcements.

In the ever-changing landscape of college sports, Fawcett and Tipton have expanded past just high school recruiting and have developed into preeminent names in the transfer portal space. 

“Hayes Fawcett and Joe Tipton are the most impactful forces I’ve seen in our industry in 30 years,” said Shannon Terry, Founder and CEO of On3. “Their direct access and relationships with athletes — both high school and college — have played a key role in On3’s success as the leading news breaker in recruiting, transfer portal and NIL.

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“Hayes and Joe are a great fit with On3’s mission to both report the news while also amplifying athletes’ personal brand and message. Their vast social media presence gives athletes an additional platform to tell their story.”

New long-term contracts ensure they will continue to break news and help amplify athletes’ personal brand and message. Fawcett and Tipton have a combined social media presence of more than 800,000 combined followers across Instagram and X. Re-signing Fawcett and Tipton cements On3’s deep roster of leading reporters in college sports. 

On3 Elite features the de facto athlete and team database in the industry, and more than 250 full-time content creators focused on the key topics of college sports today — recruiting, transfer portal, NIL, coaching transactions and the draft.