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Pop-Tarts Bowl displays candle memorial for Strawberry mascot ahead of 2024 game

IMG_6598by:Nick Kosko•12/28/24•

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Nathan Ray Seebeck-USA TODAY Sports

Everyone is going crazy over the Pop-Tarts Bowl and the pageantry of the event. The game features Miami and Iowa State, but more are talking about Pop-Tarts Bowl mascots.

In fact, it’s the mascot that might be best remembered for last year’s game: Strawberry. Well, the strawberry Pop-Tart was eaten last year.

So if you’re in attendance or you’d like to make a kind donation, you can light a candle for the strawberry Pop-Tart memorial! (We are very unsure if you can make a donation remotely).

Silly? Sure. Awesome? Yeah, we’re going with that answer as well. The Pop-Tarts Bowl has, probably, the best mascot during the postseason.

It also might even have the best trophy. The trophy itself can actually toast Pop-Tarts for the bowl game winner once it’s all over! The trophy is built around a strong base, a three-tiered platform that hosts a silver, Lombardi-like football on top. But unlike the Super Bowl trophy, this one features two slots in the top for Pop-Tarts, so you can celebrate your victory in style.

In addition to the trophy itself, the Pop-Tarts Bowl is going all out. It will have three different mascots for the game, with the MVP of the game getting to choose which mascot gets eaten in the post-game scrum.

The three Pop-Tarts flavors are going to be frosted hot fudge sundae, frosted wild berry, and a mystery flavor. Last year, the mascot was named “Strawberry” and was thought to be the first-ever edible mascot.

Last season, the Pop-Tarts Bowl introduced the live mascot that would be eaten to great fanfare. The mascot could be seen throughout the game, dancing and celebrating. Then, after the Kansas State Wildcats beat the NC State Wolfpack, players from Kansas State were able to eat part of the edible mascot.

In recent years, several bowl games have become invested in some strange food promotions. Eating the mascot is one of them. Others include things like the Duke’s Mayo Bowl, which sees copious amounts of mayonnaise eaten throughout the game and the winning coach receiving a mayonnaise bath.

Thomas Goldkamp contributed to this report