On3 NILSouth Carolina's LaNorris Sellers receives custom action figure through NIL deal with Collegiate LegendsNick Schultz•about 13 hours
Nebraska Cornhuskers FootballDylan Raiola signs new NIL deal with Adidas ahead of second season at NebraskaGrant Grubbs•04/29/25
On3 NILTexas QB Arch Manning expands NIL partnership with Panini America, inks memorabilia dealNick Schultz•04/16/25
On3 NILLSU's Livvy Dunne unveils signature drink flavor through NIL deal with Accelerator Active EnergyNick Schultz•04/08/25
KSR BasketballAmari Williams finally gets his picture on a Weetabix box with new NIL dealTyler Thompson•04/04/25
On3 NILGatorade releases tribute to USC guard JuJu Watkins after season-ending injuryNick Schultz•03/30/25
On3 NILKansas State QB Avery Johnson releases custom soft drink in partnership with Wildcat NILNick Schultz•03/24/25
On3 NILBYU's Richie Saunders inks NIL deal with Ore-Ida Potatoes, will give away tater tots for each March Madness winNick Schultz•03/20/25
On3 NILJackson Shelstad, Caleb Love, JuJu Watkins headline Mondelez March Madness NIL campaignNick Schultz•03/13/25
On3 NILArch Manning stars in hilarious Uber commercial alongside Archie, CooperAlex Byington•03/04/25
On3 NILTennessee's Zakai Zeigler, Kentucky's Jaxson Robinson ink NIL deals with The Dairy AllianceNick Schultz•02/11/25
On3 NILAlabama QB signee Keelon Russell reacts to Ryan Grubb hiring, talks NIL deal with Panini AmericaNick Schultz•02/10/25