A day after news broke that quarterback Madden Iamaleava was leaving the Arkansas program only four months after arriving, athletic director Hunter

Hunter Yurachek Arkansas

On3 NIL

Arkansas AD Hunter Yurachek enforcing NIL buyouts following Madden Iamaleava transfer

What makes a top NIL collective?   Over the past three years, the college sports landscape has been altered. Donor-driven NIL collectives will make

NIL Collectives

On3's top 15 NIL collectives in college sports

A week after Tyson Foods released "Razorback Nuggets," Arkansas is rolling out a beer benefiting its NIL collective.    Arkansas athletics, the

Arkansas Razorbacks

Arkansas releases 'Tusk' beer with GoatLab Brewery benefiting NIL collective, athletes

Summertime usually means slower amounts of NIL deals announced. But with college football media days already taking place and the release of EA

nil-deals-of-the-week-quarterbacks-cash-in-with-college-football-season-getting-closer-arch-manning-jaxson-dart-taylen-green-dj-uiagalelei

NIL Deals of the Week: Quarterbacks cash in with college football season getting closer

All it took for Taylen Green to decide on Arkansas was a weekend visit in December.   The quarterback committed to the Razorbacks shortly after. He

boise-state-quarterback-taylen-green-plans-to-enter-ncaa-transfer-portal

Arkansas QB Taylen Green lands new truck through NIL deal

John Calipari was not joking Wednesday night in Fayetteville: The new Arkansas coach does not have a team.  The Razorbacks have seen

john-calipari-nil-budget-arkansas-razorbacks-basketball-national-championship-arkansas-edge-collective

John Calipari has the NIL budget, can he deliver Arkansas a national title?

Kentucky's John Calipari is finalizing a five-year deal to become the next Arkansas basketball head coach, a source confirmed to On3.   After 15

John Calipari

As John Calipari finalizes deal with Arkansas, NIL resources cannot be overlooked

After a summer filled with another wave of conference realignment and the NCAA lobbying Congress for a

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Top 10 On3 NIL Valuations entering 2023 SEC football season

NASHVILLE – Arkansas running back Raheim Sanders announced an NIL partnership with Huggies in February. For each pack of diapers or wipes purchased

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Arkansas' Raheim Sanders: Huggies NIL deal special 'because I have a little one'

Collectives have become the leading source of compensation in the first two years of NIL.   Donors and stakeholders thought they had collectives

most transformative NIL collectives

On3's top 20 most ambitious NIL collectives

Saturday marks the two-year anniversary of the NCAA's NIL Era and many coaches and administrators continue to call, to no avail, for a federal bill

Greg Sankey

Will the SEC continue with its fractured state-by-state NIL approach?

The brainstorming began last fall in Lubbock, Texas. There was Cody Campbell, co-founder of a Texas Tech-focused NIL collective, athletic director

new nil collective model-

The new NIL collective model: 'It's illegal. But it's the future.'

On3 conducted a voluntary name, image and likeness survey that received responses from 23 collectives and found that the groups examined have worked

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On3 Survey: Women make up average of 23% of NIL collectives' partners

OneArkansas NIL continues to present opportunities to Razorback athletes.   The Arkansas-focused NIL collective launched in August 2022 and has

Jacolby Criswell

OneArkansas NIL collective signs transfers, early enrollees

ONEArkansas NIL has entered the roster retention space.   The Arkansas-focused NIL collective has come to agreements with quarterback KJ Jefferson

KJ Jefferson

KJ Jefferson, Raheim Sanders re-sign with ONEArkansas NIL

With the launch of ONEArkansas NIL, an Arkansas Razorback-focused collective, the list of schools with multiple collectives is on the cusp of passing

NIL Expansion: Nearly 30 schools dealing with multiple collectives

collective logo

Arkansas Edge was launched in November 2023 and dubbed as the "official collective of the University of Arkansas." Operated by Blueprint Sports, the new leadership took over for the previously operating ONEArkansas NIL collective that launched in August 2022. Arkansas Edge will support all 465-plus Razorback student-athletes, according to athletic director Hunter Yurachek. “As we continue to strategically position our programs to compete and win championships within the SEC and nationally, Arkansas Edge is the optimum way for Razorback fans to support our student-athletes through NIL,” Yurachek said. "NIL is integral to the success of our program and is reshaping the future of athletics at every major university nationwide. Arkansas Edge and its innovative team will work hand-in-hand with us to continue to connect our student-athletes with NIL opportunities that also serve our community, state and region."

Kyle May

Executive Director

Alex Harper

Director of Corporate Sponsorships

Arkansas Edge

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