Cullowhee Collective - Western Carolina Catamounts Collective

The Cullowhee Collective was launched in July 2024 to support Western Carolina student-athletes. Upon launch, the collective shared news of NIL partnerships with athletes on the football, men's basketball, women's basketball, softball, women's soccer, volleyball and baseball programs. The collective received full support from the WCU Athletic Department. “The Cullowhee Collective is a resource that allows our Catamount student-athletes to realize financial gain for themselves while continuing their service as ambassadors in our community," WCU Athletic Director Alex Gary said.