Gator Collective - Florida Gators Collective

JUNE 7, 2023 UPDATE: With the emergence of Florida Victorious and turbulence created from the situation surrounding former quarterback recruit Jaden Rashada, the Gator Collective folded its operations and many of the group’s leaders are now working with Florida Victorious. PREVIOUS INFORMATION: The Gator Collective is a trailblazer in the collective space. The group was one of the first collectives formed in 2021 to support student-athletes in their Name, Image and Likeness endeavors. The Gator Collective quickly raised hundreds of thousands of dollars and facilitated NIL deals with more than 100 Florida student-athletes in its first year. The Gator Collective was also the first NIL collective to sponsor the athletic department it supports, which has given it access to UF athletes that other groups are missing. CEO Eddie Rojas says he’s “on a mission” to help the Gators win national championships in all of the major sports and make Florida “NIL U.”