Homefield Apparel is rolling out a new NIL initiative on Monday that could create a new revenue stream for donor-driven collectives.   The vintage

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On3 NIL

Homefield Apparel launches NIL collective program

The day after the Indiana men's basketball team beat Michigan 62-61 in Ann Arbor, guard Tamar Bates and forward Jordan Geronimo took another trip

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Indiana's Tamar Bates, Jordan Geronimo promote The Vue with NIL

Indiana announced Monday that an anonymous donor has committed to match up to $1 million in donations made to the NIL collectives Hoosiers For Good

Indiana announces anonymous donor to match up to $1 million for NIL

Hoosiers Connect was launched in September 2022 with a focus on fan and corporate-level partnerships with Indiana student-athletes. “As we talked to supporters of Hoosiers For Good – a 501(c)(3) nonprofit that raises awareness for local charities through NIL partnerships with IU student-athletes – business owners expressed interest in contracting with specific IU athletes to support their own commercial endeavors,” Hoosier Connect’s website says. “Hoosiers Connect was formed to amply commercial brands through NIL sponsorships – leveraging our extensive experience with NIL and established relationships with IU athletes. Hoosiers Connect’s board includes former Hoosiers Jared Jeffries and Brenna Wise, as well as Cook Group President Pete Yonkman. Centering on relationships with Indiana football and men’s basketball players, it will offer both individuals and businesses access to NIL opportunities with current athletes who opt to partner with Hoosiers Connect.

Tyler Harris

Executive Director

Collin Hartman

Vice President of Partnerships

Hoosiers Connect

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