There is change coming to the Ohio State NIL collective market.   The Foundation and The O Foundation announced Thursday morning on Twitter the

Ohio State

On3 NIL

Ohio State NIL collectives The Foundation, O Foundation announce merger

The O Foundation was formed to directly address Ohio State men's basketball's NIL need. While The Foundation -- formed by Brian Schottenstein and Cardale Jones -- has dished out deals to players, this new collective has backing from multiple former basketball players. The 501(c)(3) nonprofit was founded by Ron Stokes, a former captain and current on-air analyst for the Ohio State radio network. The mission of the new organization is to, "Raise awareness for charitable causes - by partnering charities with community-minded Ohio State student-athletes." So far, The O Foundation has announced plans to do charitable partnerships with After-School All-Stars, A Kid Again and the Columbus Urban League.

Bill Lewis

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Christopher T. O’Shaughnessy

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Ron Stokes

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D'Angelo Russell

Evan Turner

Mike Conley

Matt Terwilliger

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