On3 spoke with seven stakeholders, including multiple athletic directors and leaders of collectives, to analyze the NIL infrastructure and

finalfour-afi

College NIL News

Examining the collectives for each of the Final Four teams

collective logo

The Owl Collective was founded in October 2022 with a focus on supporting NIL activities for Florida Atlantic student-athletes. The collective received a full endorsement from the university and school athletic leaders in January 2023. “We to take advantage of NIL here in Boca Raton, a city that is very affluent,” The Owl Collective founder Bryan Rammel said. “Lots of networking, lots of money, lots of opportunities. It wants to be positioned in this NIL market with all the local businesses because South Florida, at the end of the day, has more businesses than anyone else, I would say.”  The Owl Collective said it helps student-athletes own their assets, earn compensation for challenges, NFT (non-fungible token) creation and more. “We want to make the student-athletes aware that someone is out in the community looking  out for them on their behalf,” Rammel said.

Bryan Rammel

Founder

The Owl Collective

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