USC cornerback, Space Jam 2 star Ceyair Wright signs with Network Advisory for NIL representation

Ceyair Wright had his taste of the spotlight before enrolling at USC.

The former four-star recruit has always been an actor and model, appearing in a number of movies, TV shows and commercials. He played the son of LeBron James in “Space Jam 2” in 2021, too.

Now a redshirt sophomore preparing to kick off Year 3 at USC, Wright is on track to start again for the Trojans this season. He started the first 11 games at cornerback last fall. Throughout this offseason, his consistency at the position has emerged. It’s a reason why when USC opens the year on Saturday night against San Jose State, Wright will be lined up at cornerback.

Ahead of a major season in his development, the 6-foot, 180-pound Los Angeles native signed with The Network Advisory for NIL representation, marketing and brand management. A full-service sports marketing, branding and public relations firm based out of Los Angeles, he will be working directly with Justin Giangrande, Johnny Cruz and Deion Turner.

“It’s an exciting time for the University of Southern California and me personally,” Wright told On3. “With that, I am thrilled to have The Network Advisory family on board to help build in all aspects of my branding career.”

With a key season in front of Wright, football and leveraging his NIL brand will be a priority. But the cornerback still has acting aspirations. He is repped by Mark Shulman at 3 Arts Entertainment for theatrical management.

Giangrande was formerly a vice president at Vayner Sports before forming Levels Sports at the start of the NIL Era. TNA includes a talent roster featuring fashion influencer India Love, actor Peyton Meyer and musical artist KOH.

Wright is the third USC player to sign with the agency, joining Malachi Nelson and Makai Lemon. TNA has started to build out an NIL portfolio, signing USC wide receiver commit Ryan Pellum, UCLA  wideout Grant Gray and Florida linebacker Shemar James. USC’s three-time beach volleyball national champions Audrey and Nicole Nourse were recently brought on, too.

“We are super excited to work with Ceyair, as he’s not only a great football player, but also a multi-hyphenated actor with a track record of success so early on in his career, from Space Jam to Grown-ish,” Giangrande said. “He is the definition of a multi-hyphenate. We look forward to building with him and his entrepreneurial family.”

Ceyair Wright’s growing NIL brand

The USC cornerback finished with 28 tackles, one interception and two pass breakups last season. Off the field, he has more than 68,000 social media followers. During his senior year at Loyola High School, he was the focus of a “Dual Threat” documentary produced by Overtime.

Ceyair Wright’s most high-profile NIL deal to date was with the USC-focused NIL collective House of Victory. The organization launched in April 2023 as a nonprofit collective to service all Trojan athletes. The collective has signed more than 50 athlete contracts across seven sports, with the intention to hit 100 deals by the end of 2023.

He has a $125,000 On3 NIL Valuation, which ranks in the top 600 of the college football NIL rankings. The On3 NIL Valuation is the industry’s leading index that sets the standard market NIL value for high school and college athletes. A proprietary algorithm, the On3 NIL Valuation calculates an athlete’s NIL value using dynamic data points targeting three primary categories: performance, influence and exposure.

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