NIL: Ranking the most marketable players in college football

With NIL deals galore popping up this summer, many of college football’s biggest stars are cashing in. Opendorse, an NIL deal facilitator, made a list of the most marketable college football players for endorsement deals.

Here are the most marketable players in college football, per Opendorse:

1) Spencer Rattler, Oklahoma. 445,691 followers.

2) Justin Flowe, Oregon. 256,966 followers.

3) Shedeur Sanders, Jackson State. 388,002 followers.

4) Braden Galloway, Clemson. 161,964 followers.

5) Kade Neely, Louisville. 259,150 followers.

6) Brendan Radley-Hiles, Washington. 237,580 followers.

7) D.J. Uiagalelei, Clemson. 198,756 followers.

8) Derek Stingley Jr., LSU. 185,161 followers.

9) Chris Olave, Ohio State. 163,345 followers.

10) Quinn Ewers, Ohio State. 133,000 followers.

11) Bryan Bresee, Clemson. 155,398 followers.

12) Bijan Robinson, Texas. 99,667 followers.

13) Bryce Young, Alabama. 105,692 followers.

14) Garrett Wilson, Ohio State. 130,836 followers.

15) Bo Nix, Auburn. 123,411 followers.

16) JT Daniels, Georgia. 94,648 followers.

17) Justyn Ross, Clemson. 112,288 followers.

18) Taulia Tagovailoa, Maryland. 165,597 followers.

19) Julian Fleming, Ohio State. 94,309 followers.

20) Dorian Thompson-Robinson, UCLA. 117,564 followers.

21) Sam Howell, North Carolina. 81,420 followers.

22) Journey Brown, Penn State. 32,425 followers.

23) John Metchie III, Alabama. 79,001 followers.

24) Ryan Cameron, FAU. 114,754 followers.

25) Jordan Toles, LSU. 103,062 followers.

Spencer Rattler leads the way

Notably, the Heisman Trophy favorite leads the list. Brimming with potential, many brands may believe it’s best to get to Spencer Rattler as soon as they can.

Shedeur Sanders made waves when he opted to play for his father, Deion, at Jackson State. However, that hasn’t stopped his marketability. He comes in third in the entire nation, on the heels of his NIL deal with Beats by Dre.

Furthermore, Quinn Ewers of Ohio State is already cracking the top ten. As he continues to get his feet wet in college football, there’s no limit to his marketability.

Notable Omissions

Surpringly, D’Eriq King misses the cut on Opendorse’s list. The Miami Hurricanes quarterback was the first college football player to sign an NIL deal, and has since been active in accumulating others.

As for other notable omissions, Ole Miss quarterback Matt Corral‘s electrifying play didn’t help him make the list. In the Big Ten, quarterbacks Graham Mertz of Wisconsin and C.J. Stroud of Ohio State both couldn’t leverage their stature for a spot.

As the season progresses, it remains to be seen if King, Corral, Mertz and Stroud can work their way up the list. Moreover, other players will certainly make a play for spots on the list.