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West Virginia basketball player Erik Stevenson lands NIL deal

On3 imageby:Dan Morrison06/08/22

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On3 image
Erik Stevenson/Player submitted photo

West Virginia basketball transfer Erik Stevenson has landed a new NIL deal with Toothman Ford.

Toothman Ford is based in Grafton, W.V.. They sell both new and used Ford cars. The decision to give Erik Stevenson a NIL deal is one that will help to promote the dealership while supporting West Virginia athletics.

“Check out the newest member of #teamtoothman @ej_stevenson5!” Toothman Ford tweeted. “Erik just transferred to #WVU and will be WVU Men’s Basketball sharpshooter this year. Thank you for choosing #teamtoothman and welcome to the beautiful mountain state! Let’s go Mountaineers!”

Erik Stevenson’s NIL deal will see him help promote Toothman Ford. However, the details as to how he will do so and how he will be compensated have not yet been announced.

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About Erik Stevenson

Erik Stevenson is a former consensus three-star recruit from Lacey, Wash. He started his career at Wichita State, before transferring back home to Washington. In 2021, with the arrival of the one-time transfer rule, he was able to transfer to South Carolina. Then, he moved as a graduate transfer to West Virginia in April 2022.

The shooting guard has an On3 NIL Valuation of $24,000. One of the things boosting Erik Stevenson’s NIL value is his social media presence. He has 17,100 followers on social media, including 11,700 on Instagram. That gives him an On3 Per Post value of $420.

In 2021-22, Stevenson started 31 games for South Carolina. He averaged 11.6 points per game, which was a career-high. Meanwhile, his 2.8 assists per game was also a career-high. West Virginia will hope to get similar production from Stevenson in the 2022-23 season.