I'm personally still pretty excited about football and the opportunity to be sneaky good this year, but I see others are not so I've reflected on this quite a bit. Two things are going on, in my opinion...
I think part of it is the growing culture around college football that the playoff is the only thing that matters, while at the same time having the playoff be exclusive to only a handful of teams. While most State fans would probably say they don't really expect to compete for the playoff, it's almost impossible to follow the sport and this not rub off on you.
Second, and probably the biggest factor for our fans, State has been "good" for a while now and it seems many of our fans are bored with "good" and only interested in "great", which unfortunately for most State fans also seems unachievable, particularly due to the last two games last year. The hope of getting to the next level, whatever level that might be, is what drives fans, and that hope for many of our fans just isn't there.
I still believe next year we can be more like we were against NCSt, UK, A&M and Auburn, but I understand if people are still dwelling on how we looked against La Tech, Memphis, ole miss and Texas Tech.