Great points but data doesn't always apply to humans. While there is certainly science to the game, there is also art. An example is salesforce.com. Salesforce, or something similar, is used to plot the sales process from start to finish so that executives can measure sales and plan for volume. But every good sales person knows that the buying process is an emotional journey. Knowing when to slow down, speed up, cajole, ridicule, call BS, coach up, are issues of art. They cannot be forecast or taught.
In my early days as a salesperson, I was in my hotel room when my phone range at 10:15 pm. It was a senior executive I had met only once. And he said "Obliviax, we are considering recommending your product tomorrow. However, I wanted to call tonight and ask you one thing. Are you going to take care of me? I am putting my career on the line and I have a non-working wife and three young children. When the **** hits the fan, will you take care of me and my company?"
Yikes.
Technology is great and there is no more highly supportive person about technology. However, technology is a baseline. Sure, early adopters do great but sooner or later, technology is a baseline. The differentiator is not just the early adopter of the science, but who can also manipulate the art. A friend used to say that one day, someone invented the shovel. And early adopters to using the shovel progressed in society. But sooner or later, everyone had a shovel. At that point, it went back to the human art of being able to envision what can be done with the shovel and not the shovel itself.