Interesting...
Ford Slashes Price of Electric F-150 as Demand Weakens
Sales of electric vehicles have slowed recently partly because prices of some models like the F-150 Lightning had risen a lot.
Ford said the Pro model of the F-150 Lightning has a list price of $49,995, a reduction of $9,979. The XLT 312A model with an extended range battery was cut $8,879, to $69,995. The top-of-the-line Platinum extended-range model will sell for $91,995, or $6,079 less than last week.
As a result of price cuts, most Lightning models will cost less than $80,000, making them eligible for a $7,500 federal tax credit authorized by President Biden’s ambitious climate change law, the Inflation Reduction Act.
To further spur demand, Ford is also offering a $1,000 discount for shoppers who custom order certain models through dealers by July 31. Ford’s credit arm is also offering 1.9 percent financing on 36-month loans.
Ford, Tesla and other automakers are having to lower prices to lure buyers as the supply of battery-powered models begins to exceed demand.
www.nytimes.com